{
 "title": "UK BUSINESS AI UNIVERSE: Places: East Midlands",
 "built": "2026-10-31 17:13 UTC",
 "last_checked": "2026-10-29",
 "checked_range": [
  "2026-10-29",
  "2026-10-29"
 ],
 "as_of": "2026-10-29",
 "buckets": [
  {
   "key": "co",
   "label": "Companies",
   "color": "#d1495b",
   "count": 10
  },
  {
   "key": "inv",
   "label": "Investors and funds",
   "color": "#2e86de",
   "count": 0
  },
  {
   "key": "deal",
   "label": "Deals",
   "color": "#10ac84",
   "count": 0
  },
  {
   "key": "prog",
   "label": "Schemes, programmes and AI lines",
   "color": "#f39c12",
   "count": 3
  },
  {
   "key": "site",
   "label": "Data centres and compute sites",
   "color": "#8e44ad",
   "count": 5
  },
  {
   "key": "org",
   "label": "Networks, bodies, events and media",
   "color": "#34495e",
   "count": 5
  },
  {
   "key": "part",
   "label": "Partnerships and contracts",
   "color": "#e67e22",
   "count": 2
  },
  {
   "key": "prod",
   "label": "Chips, models and products",
   "color": "#e84393",
   "count": 3
  },
  {
   "key": "person",
   "label": "People",
   "color": "#9bbf00",
   "count": 0
  }
 ],
 "divisions": [
  {
   "key": "startups",
   "label": "Start-ups",
   "count": 7,
   "depts": [
    {
     "dept": "Companies",
     "count": 7
    }
   ]
  },
  {
   "key": "cloud",
   "label": "Cloud and compute",
   "count": 6,
   "depts": [
    {
     "dept": "Data centres and compute sites",
     "count": 4
    },
    {
     "dept": "Networks, bodies, events and media",
     "count": 1
    },
    {
     "dept": "Companies",
     "count": 1
    }
   ]
  },
  {
   "key": "established",
   "label": "Established firms",
   "count": 5,
   "depts": [
    {
     "dept": "Chips, models and products",
     "count": 3
    },
    {
     "dept": "Partnerships and contracts",
     "count": 2
    }
   ]
  },
  {
   "key": "services",
   "label": "Services and skills",
   "count": 3,
   "depts": [
    {
     "dept": "Networks, bodies, events and media",
     "count": 3
    }
   ]
  },
  {
   "key": "data-centres",
   "label": "Data centres",
   "count": 2,
   "depts": [
    {
     "dept": "Companies",
     "count": 1
    },
    {
     "dept": "Data centres and compute sites",
     "count": 1
    }
   ]
  },
  {
   "key": "talent",
   "label": "Talent",
   "count": 2,
   "depts": [
    {
     "dept": "Schemes, programmes and AI lines",
     "count": 2
    }
   ]
  },
  {
   "key": "networks",
   "label": "Networks and media",
   "count": 2,
   "depts": [
    {
     "dept": "Schemes, programmes and AI lines",
     "count": 1
    },
    {
     "dept": "Networks, bodies, events and media",
     "count": 1
    }
   ]
  },
  {
   "key": "chips",
   "label": "Chips and hardware",
   "count": 1,
   "depts": [
    {
     "dept": "Companies",
     "count": 1
    }
   ]
  }
 ],
 "colleges": [],
 "nodes": [
  {
   "id": "BIZ-DC-027",
   "name": "AI Pathfinder",
   "bucket": "co",
   "status": "active",
   "status_date": "2025-11-20",
   "status_detail": "Named by GOV.UK on 20 November 2025 as fast-tracking a £150 million GPU deployment in Northamptonshire, the first step in an £18 billion programme.",
   "one_line": "A UK company planning AI data centres in Northamptonshire and North Ayrshire, with a stated programme of up to £18 billion.",
   "description": "AI Pathfinder announced during the US state visit in September 2025 plans for two UK data centres: one in Northamptonshire and one at the i3 industrial park in North Ayrshire. DCD reports a total of up to £18.4 billion (£3.4bn for Northamptonshire, up to £15bn for Ayrshire). GOV.UK said on 20 November 2025 that it was \"fast-tracking UK sovereign AI with £150 million GPU deployment in Northamptonshire\", the first step in an £18 billion programme over five years, and quoted Martin Bellamy as chief executive. DCD calls him chairman and links him to Salamanca Group. Which Companies House entity is the operator was not confirmed. [Round 4, 30 Oct 2026] CLOUD & COMPUTE: Named by government as building UK AI compute capacity, starting in Northamptonshire with an initial investment of over £1bn.",
   "uk_status": "uk",
   "company": {
    "ch_number": null,
    "registered_office": null,
    "incorporated": null,
    "legal_form": null,
    "owner_or_acquirer": null,
    "headcount": null,
    "ch_number_clean": null,
    "ch_note": "null (Companies House lists AI Pathfinder Holdings Limited 16926656 and AI Pathfinder Inc Limited 16471441 at 58 Grosvenor Street, London W1K 3JB; neither confirmed as the operator)",
    "companies_house_url": null
   },
   "place": {
    "text": "Northamptonshire (—)",
    "postcode": null,
    "lat": null,
    "lng": null,
    "region": "England: East Midlands"
   },
   "people": [
    {
     "name": "Martin Bellamy",
     "role": "CEO (GOV.UK) / chairman (DCD)",
     "from": null,
     "source": "https://www.gov.uk/government/news/ai-to-power-national-renewal-as-government-announces-billions-of-additional-investment-and-new-plans-to-boost-uk-businesses-jobs-and-innovation"
    }
   ],
   "money": [
    {
     "kind": "note",
     "amount": null,
     "currency": null,
     "date": null,
     "detail": null,
     "raw": "(site-level in BIZ-DC-028 and BIZ-DC-029)",
     "kind_as_written": null,
     "amount_gbp": null,
     "fx_rate": null,
     "fx_source": null,
     "fx_note": "no amount published",
     "txt": "",
     "gbp_txt": ""
    }
   ],
   "site": null,
   "product": null,
   "dsit_domains": [
    "AI infrastructure"
   ],
   "sectors": [
    "data centres"
   ],
   "confidence": "verified",
   "checked": "2026-10-29",
   "as_of": "2026-10-29",
   "applied": null,
   "held": [],
   "same_as": null,
   "package1_id": null,
   "type": "Companies",
   "category": "data centres",
   "function": "A UK company planning AI data centres in Northamptonshire and North Ayrshire, with a stated programme of up to £18 billion.",
   "affiliation": "Data centres",
   "sources": [
    "https://www.gov.uk/government/news/ai-to-power-national-renewal-as-government-announces-billions-of-additional-investment-and-new-plans-to-boost-uk-businesses-jobs-and-innovation",
    "https://www.datacenterdynamics.com/en/news/ai-pathfinder-plans-to-spend-184bn-on-two-uk-data-centers/",
    "https://find-and-update.company-information.service.gov.uk/search/companies?q=AI+Pathfinder",
    "https://www.gov.uk/government/news/us-uk-pact-will-boost-advances-in-drug-discovery-create-tens-of-thousands-of-jobs-and-transform-lives"
   ],
   "source_quotes": [
    {
     "url": "https://www.gov.uk/government/news/ai-to-power-national-renewal-as-government-announces-billions-of-additional-investment-and-new-plans-to-boost-uk-businesses-jobs-and-innovation",
     "quotes": [
      "AI Pathfinder is fast-tracking UK sovereign AI with £150 million GPU deployment in Northamptonshire\" ... \"the first step in an £18 billion programme"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": false
    },
    {
     "url": "https://www.datacenterdynamics.com/en/news/ai-pathfinder-plans-to-spend-184bn-on-two-uk-data-centers/",
     "quotes": [
      "up to £18.4 billion ($24.86bn)"
     ],
     "accessed": "2026-10-29",
     "trade": true,
     "amendment": false
    },
    {
     "url": "https://find-and-update.company-information.service.gov.uk/search/companies?q=AI+Pathfinder",
     "quotes": [
      "AI Pathfinder Holdings Limited\" ... \"16926656\" ... \"58 Grosvenor Street, London, England, W1K 3JB"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": false
    },
    {
     "url": "https://www.gov.uk/government/news/us-uk-pact-will-boost-advances-in-drug-discovery-create-tens-of-thousands-of-jobs-and-transform-lives",
     "quotes": [
      "This will begin in Northamptonshire, with an initial investment of over £1 billion."
     ],
     "accessed": "2026-10-30",
     "trade": false,
     "amendment": false
    }
   ],
   "website": [],
   "colleges": [],
   "topics": [
    "AI infrastructure"
   ],
   "one_source": false,
   "confidence_raw": "verified",
   "depts": [
    {
     "dept": "Companies",
     "div": "data-centres"
    }
   ],
   "div_label": "Data centres",
   "location": "Northamptonshire (—)",
   "status_group": "active",
   "ext_links": [
    {
     "kind": "buys_from",
     "id": "BIZ-BIG-014",
     "name": "NVIDIA (UK)",
     "page": "big-tech",
     "href": "../../big-tech/#org=BIZ-BIG-014",
     "page_label": "Big tech in the UK"
    },
    {
     "kind": "linked from: part_of",
     "id": "BIZ-DC-029",
     "name": "AI Pathfinder data centre, i3 industrial park, North Ayrshire",
     "page": "data-centres",
     "href": "../../data-centres/#org=BIZ-DC-029",
     "page_label": "Data centres"
    },
    {
     "kind": "linked from: works_at",
     "id": "BIZ-TAL-2232",
     "name": "Martin Bellamy",
     "page": "talent",
     "href": "../../talent/#org=BIZ-TAL-2232",
     "page_label": "Talent"
    }
   ],
   "label_links": [
    {
     "kind": "buys_from",
     "name": "Dell"
    }
   ],
   "degree": 1,
   "related_ids": [
    "BIZ-DC-028"
   ]
  },
  {
   "id": "BIZ-DC-028",
   "name": "AI Pathfinder data centre, Northamptonshire",
   "bucket": "site",
   "status": "under_construction",
   "status_date": "2025-11-20",
   "status_detail": "GOV.UK said on 20 November 2025 that a £150 million GPU deployment was being fast-tracked; reports in September 2025 expected operations in 2025; whether it is live was not confirmed.",
   "one_line": "An AI data centre in Northamptonshire, location not published, where AI Pathfinder is installing Dell and NVIDIA computing worth at least £150 million.",
   "description": "AI Pathfinder's Northamptonshire site was announced in September 2025. DCD reports an investment of £3.4bn, a first phase with an \"AI Factory\" from Dell and NVIDIA, and that the company does not reveal the precise location; Business Times reported a £1 billion investment with operations expected to begin in 2025. GOV.UK, on 20 November 2025, describes a £150 million GPU deployment being fast-tracked and quotes \"an initial investment of over £150 million\". The three figures are as stated by each source and are not reconciled here. No MW figure, chip count or address was found. [Round 4, 30 Oct 2026] investment: £150m GPU deployment in Northamptonshire, an early step in £18bn over five years (Nov 2025).",
   "uk_status": "not_applicable",
   "company": {
    "ch_number": null,
    "registered_office": null,
    "incorporated": null,
    "legal_form": null,
    "owner_or_acquirer": null,
    "headcount": null,
    "ch_number_clean": null,
    "companies_house_url": null,
    "ch_note": null
   },
   "place": {
    "text": "Northamptonshire (location not published)",
    "postcode": null,
    "lat": null,
    "lng": null,
    "region": "England: East Midlands"
   },
   "people": [],
   "money": [
    {
     "kind": "investment_pledge",
     "amount": 150000000,
     "currency": "GBP",
     "date": "2025-11-20",
     "detail": "initial GPU deployment, stated by GOV.UK",
     "raw": "investment_pledge: 150000000 GBP 2025-11-20 — initial GPU deployment, stated by GOV.UK",
     "amount_gbp": 150000000,
     "fx_rate": 1.0,
     "fx_source": "as published (GBP)",
     "fx_note": "",
     "txt": "£150m",
     "gbp_txt": ""
    },
    {
     "kind": "investment_pledge",
     "amount": 3400000000,
     "currency": "GBP",
     "date": "2025-09",
     "detail": "site total, as reported by DCD",
     "raw": "investment_pledge: 3400000000 GBP 2025-09 — site total, as reported by DCD",
     "amount_gbp": 3400000000,
     "fx_rate": 1.0,
     "fx_source": "as published (GBP)",
     "fx_note": "",
     "txt": "£3.40bn",
     "gbp_txt": ""
    },
    {
     "kind": "investment_pledge",
     "amount": 1000000000,
     "currency": "GBP",
     "date": "2025-09-18",
     "detail": "as reported by Business Times",
     "raw": "investment_pledge: 1000000000 GBP 2025-09-18 — as reported by Business Times",
     "amount_gbp": 1000000000,
     "fx_rate": 1.0,
     "fx_source": "as published (GBP)",
     "fx_note": "",
     "txt": "£1bn",
     "gbp_txt": ""
    }
   ],
   "site": {
    "operator": "AI Pathfinder (BIZ-DC-027)",
    "owner": "not stated",
    "power_mw_stated": "not stated",
    "gpus_stated": "not stated (Dell/NVIDIA \"AI Factory\")",
    "site_status": "under way per GOV.UK (2025-11-20); live not confirmed",
    "ai_growth_zone": null,
    "site_stage": "live",
    "power_mw": null
   },
   "product": null,
   "dsit_domains": [
    "AI infrastructure"
   ],
   "sectors": [
    "data centres"
   ],
   "confidence": "verified",
   "checked": "2026-10-29",
   "as_of": "2026-10-29",
   "applied": null,
   "held": [],
   "same_as": null,
   "package1_id": null,
   "type": "Data centres and compute sites",
   "category": "data centres",
   "function": "An AI data centre in Northamptonshire, location not published, where AI Pathfinder is installing Dell and NVIDIA computing worth at least £150 million.",
   "affiliation": "Data centres",
   "sources": [
    "https://www.gov.uk/government/news/ai-to-power-national-renewal-as-government-announces-billions-of-additional-investment-and-new-plans-to-boost-uk-businesses-jobs-and-innovation",
    "https://www.datacenterdynamics.com/en/news/ai-pathfinder-plans-to-spend-184bn-on-two-uk-data-centers/",
    "https://business-times.co.uk/articles/technology/1bn-investment-set-to-put-northamptonshire-at-the-heart-of-ai-growth/"
   ],
   "source_quotes": [
    {
     "url": "https://www.gov.uk/government/news/ai-to-power-national-renewal-as-government-announces-billions-of-additional-investment-and-new-plans-to-boost-uk-businesses-jobs-and-innovation",
     "quotes": [
      "AI Pathfinder is fast-tracking UK sovereign AI with £150 million GPU deployment in Northamptonshire\" ... \"an initial investment of over £150 million"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": false
    },
    {
     "url": "https://www.datacenterdynamics.com/en/news/ai-pathfinder-plans-to-spend-184bn-on-two-uk-data-centers/",
     "quotes": [
      "does not reveal the precise location of its Northamptonshire data center"
     ],
     "accessed": "2026-10-29",
     "trade": true,
     "amendment": false
    },
    {
     "url": "https://business-times.co.uk/articles/technology/1bn-investment-set-to-put-northamptonshire-at-the-heart-of-ai-growth/",
     "quotes": [
      "UK-based company AI Pathfinder will deliver\" ... \"£1 billion investment in artificial intelligence"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": false
    }
   ],
   "website": [],
   "colleges": [],
   "topics": [
    "AI infrastructure"
   ],
   "one_source": false,
   "confidence_raw": "verified",
   "depts": [
    {
     "dept": "Data centres and compute sites",
     "div": "data-centres"
    }
   ],
   "div_label": "Data centres",
   "location": "Northamptonshire (location not published)",
   "status_group": "under_construction",
   "ext_links": [
    {
     "kind": "buys_from",
     "id": "BIZ-BIG-014",
     "name": "NVIDIA (UK)",
     "page": "big-tech",
     "href": "../../big-tech/#org=BIZ-BIG-014",
     "page_label": "Big tech in the UK"
    }
   ],
   "label_links": [
    {
     "kind": "buys_from",
     "name": "Dell"
    }
   ],
   "degree": 1,
   "related_ids": [
    "BIZ-DC-027"
   ]
  },
  {
   "id": "BIZ-EST-014",
   "name": "Experian Assistant",
   "bucket": "prod",
   "status": "active",
   "status_date": "2024-10-28",
   "status_detail": "Launched on 28 October 2024; a version for model risk management followed in 2025.",
   "one_line": "A generative AI tool that helps lenders' data scientists build, deploy and monitor credit-risk models by typing questions.",
   "description": "Experian launched Experian Assistant on 28 October 2024 as a generative AI tool for the modelling lifecycle. It lets data scientists and analysts explore data, build and deploy models and monitor them, and query data through conversational prompts. Scott Brown, Group President Financial and Marketing Services, Experian North America, was quoted. Experian later released an Experian Assistant for Model Risk Management (2025). Experian plc is listed in London; its corporate head office is in Dublin and it has large UK operations in Nottingham (not checked on a primary page this session).",
   "uk_status": "uk_incorporated_hq_abroad",
   "company": {
    "ch_number": null,
    "registered_office": "22 Grenville Street, St Helier, Jersey, JE4 8PX",
    "incorporated": null,
    "legal_form": "plc",
    "owner_or_acquirer": null,
    "headcount": null,
    "ch_number_clean": null,
    "companies_house_url": null,
    "ch_note": "Jersey registered number 93905"
   },
   "place": {
    "text": "Nottingham UK operating company: Experian Limited, 00653331, The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham, NG80 1ZZ",
    "postcode": "NG80 1ZZ",
    "lat": 52.94114,
    "lng": -1.161228,
    "region": "England: East Midlands",
    "admin_district": "Nottingham",
    "geocoded": "postcodes.io"
   },
   "people": [
    {
     "name": "Scott Brown",
     "role": "Group President Financial and Marketing Services, Experian North America",
     "from": null,
     "source": "https://www.experianplc.com/newsroom/press-releases/2024/experian-launches-new-genai-solution-to-greatly-accelerate-the-m"
    }
   ],
   "money": [],
   "site": null,
   "product": {
    "maker": "Experian",
    "launched": "2024-10-28",
    "what_it_does": "generative AI assistant for building, deploying and monitoring credit models"
   },
   "dsit_domains": [
    "Natural language applications",
    "AI development and training"
   ],
   "sectors": [
    "credit data",
    "lending"
   ],
   "confidence": "single_source",
   "checked": "2026-10-29",
   "as_of": "2026-10-29",
   "applied": [
    {
     "from": "Part 2.4",
     "field": "company",
     "text": "ch_number null (Jersey registered number 93905) \\| registered_office 22 Grenville Street, St Helier, Jersey, JE4 8PX \\| legal_form plc"
    },
    {
     "from": "Part 2.4",
     "field": "place",
     "text": "Nottingham UK operating company: Experian Limited, 00653331, The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham, NG80 1ZZ — region England: East Midlands (as UK base)"
    }
   ],
   "held": [
    {
     "ids": [
      "BIZ-EST-014",
      "BIZ-EST-015",
      "BIZ-EST-016",
      "BIZ-EST-060"
     ],
     "from": "Part 2.4",
     "field": "uk_status",
     "text": "Experian plc is incorporated in Jersey with corporate headquarters in Dublin, so it is neither UK-incorporated nor UK-headquartered. Strictly this is `foreign_with_uk_base` (UK operating company Experian Limited, 00653331, Nottingham). The lead or Alex must decide whether Experian stays on this page; the provisional `uk_incorporated_hq_abroad` is not correct.",
     "why": "Part 4.3 #1 default: Experian stays as recorded (uk_incorporated_hq_abroad)"
    }
   ],
   "same_as": null,
   "package1_id": null,
   "type": "Chips, models and products",
   "category": "data, information and software",
   "function": "A generative AI tool that helps lenders' data scientists build, deploy and monitor credit-risk models by typing questions.",
   "affiliation": "Established firms",
   "sources": [
    "https://www.experianplc.com/newsroom/press-releases/2024/experian-launches-new-genai-solution-to-greatly-accelerate-the-m",
    "https://www.experianplc.com/content/dam/marketing/global/plc/en/assets/documents/reports/2022/annual-report/reports/102-shareholder-and-corporate-information-1035-T01.html",
    "https://find-and-update.company-information.service.gov.uk/search?q=Experian+plc"
   ],
   "source_quotes": [
    {
     "url": "https://www.experianplc.com/newsroom/press-releases/2024/experian-launches-new-genai-solution-to-greatly-accelerate-the-m",
     "quotes": [
      "a new generative AI-enabled solution that greatly accelerates the modeling lifecycle\" (Oct. 28, 2024)"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": false
    },
    {
     "url": "https://www.experianplc.com/content/dam/marketing/global/plc/en/assets/documents/reports/2022/annual-report/reports/102-shareholder-and-corporate-information-1035-T01.html",
     "quotes": [
      "22 Grenville Street St Helier Jersey JE4 8PX",
      "Registered number – 93905",
      "Newenham House Northern Cross Malahide Road Dublin 17"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": true
    },
    {
     "url": "https://find-and-update.company-information.service.gov.uk/search?q=Experian+plc",
     "quotes": [
      "EXPERIAN LIMITED",
      "00653331",
      "The Sir John Peace Building Experian Way, Ng2 Business Park, Nottingham, NG80 1ZZ"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": true
    }
   ],
   "website": [],
   "colleges": [],
   "topics": [
    "Natural language applications",
    "AI development and training"
   ],
   "one_source": true,
   "confidence_raw": "single_source",
   "depts": [
    {
     "dept": "Chips, models and products",
     "div": "established"
    }
   ],
   "div_label": "Established firms",
   "location": "Nottingham UK operating company: Experian Limited, 00653331, The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham, NG80 1ZZ",
   "status_group": "active",
   "ext_links": [],
   "label_links": [
    {
     "kind": "part_of",
     "name": "Experian plc"
    }
   ],
   "degree": 0,
   "related_ids": []
  },
  {
   "id": "BIZ-EST-015",
   "name": "Experian Agent Operating System",
   "bucket": "prod",
   "status": "active",
   "status_date": "2026-06-02",
   "status_detail": "Launched at Money20/20 Europe on 2 June 2026.",
   "one_line": "A control layer in Experian's Ascend platform that lets lenders run AI agents from Experian, clients and partners with audit trails and human oversight.",
   "description": "On 2 June 2026 Experian launched Agent Operating System, which it describes as a trusted agentic AI layer within the Experian Ascend Platform, for financial services firms to scale AI agents across the lending lifecycle. It lets agents from Experian, clients and partners work through shared trust, semantic and orchestration layers. Vijay Mehta, General Manager AI, Experian Software Solutions, presented it.",
   "uk_status": "uk_incorporated_hq_abroad",
   "company": {
    "ch_number": null,
    "registered_office": "22 Grenville Street, St Helier, Jersey, JE4 8PX",
    "incorporated": null,
    "legal_form": "plc",
    "owner_or_acquirer": null,
    "headcount": null,
    "ch_number_clean": null,
    "companies_house_url": null,
    "ch_note": "Jersey registered number 93905"
   },
   "place": {
    "text": "Nottingham UK operating company: Experian Limited, 00653331, The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham, NG80 1ZZ",
    "postcode": "NG80 1ZZ",
    "lat": 52.94114,
    "lng": -1.161228,
    "region": "England: East Midlands",
    "admin_district": "Nottingham",
    "geocoded": "postcodes.io"
   },
   "people": [
    {
     "name": "Vijay Mehta",
     "role": "General Manager AI, Experian Software Solutions",
     "from": null,
     "source": "https://www.experianplc.com/newsroom/press-releases/2026/experian-brings-trusted-agentic-ai-to-financial-services-with-th"
    }
   ],
   "money": [],
   "site": null,
   "product": {
    "maker": "Experian",
    "launched": "2026-06-02",
    "what_it_does": "governance and orchestration layer for AI agents in lending"
   },
   "dsit_domains": [
    "Autonomous and agent systems",
    "AI security and assurance"
   ],
   "sectors": [
    "credit data",
    "lending"
   ],
   "confidence": "single_source",
   "checked": "2026-10-29",
   "as_of": "2026-10-29",
   "applied": [
    {
     "from": "Part 2.4",
     "field": "company",
     "text": "ch_number null (Jersey registered number 93905) \\| registered_office 22 Grenville Street, St Helier, Jersey, JE4 8PX \\| legal_form plc"
    },
    {
     "from": "Part 2.4",
     "field": "place",
     "text": "Nottingham UK operating company: Experian Limited, 00653331, The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham, NG80 1ZZ — region England: East Midlands (as UK base)"
    }
   ],
   "held": [
    {
     "ids": [
      "BIZ-EST-014",
      "BIZ-EST-015",
      "BIZ-EST-016",
      "BIZ-EST-060"
     ],
     "from": "Part 2.4",
     "field": "uk_status",
     "text": "Experian plc is incorporated in Jersey with corporate headquarters in Dublin, so it is neither UK-incorporated nor UK-headquartered. Strictly this is `foreign_with_uk_base` (UK operating company Experian Limited, 00653331, Nottingham). The lead or Alex must decide whether Experian stays on this page; the provisional `uk_incorporated_hq_abroad` is not correct.",
     "why": "Part 4.3 #1 default: Experian stays as recorded (uk_incorporated_hq_abroad)"
    }
   ],
   "same_as": null,
   "package1_id": null,
   "type": "Chips, models and products",
   "category": "data, information and software",
   "function": "A control layer in Experian's Ascend platform that lets lenders run AI agents from Experian, clients and partners with audit trails and human oversight.",
   "affiliation": "Established firms",
   "sources": [
    "https://www.experianplc.com/newsroom/press-releases/2026/experian-brings-trusted-agentic-ai-to-financial-services-with-th",
    "https://www.experianplc.com/content/dam/marketing/global/plc/en/assets/documents/reports/2022/annual-report/reports/102-shareholder-and-corporate-information-1035-T01.html",
    "https://find-and-update.company-information.service.gov.uk/search?q=Experian+plc"
   ],
   "source_quotes": [
    {
     "url": "https://www.experianplc.com/newsroom/press-releases/2026/experian-brings-trusted-agentic-ai-to-financial-services-with-th",
     "quotes": [
      "a trusted agentic AI layer within the Experian Ascend Platform",
      "General Manager AI, Experian Software Solutions\" (2 June 2026)"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": false
    },
    {
     "url": "https://www.experianplc.com/content/dam/marketing/global/plc/en/assets/documents/reports/2022/annual-report/reports/102-shareholder-and-corporate-information-1035-T01.html",
     "quotes": [
      "22 Grenville Street St Helier Jersey JE4 8PX",
      "Registered number – 93905",
      "Newenham House Northern Cross Malahide Road Dublin 17"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": true
    },
    {
     "url": "https://find-and-update.company-information.service.gov.uk/search?q=Experian+plc",
     "quotes": [
      "EXPERIAN LIMITED",
      "00653331",
      "The Sir John Peace Building Experian Way, Ng2 Business Park, Nottingham, NG80 1ZZ"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": true
    }
   ],
   "website": [],
   "colleges": [],
   "topics": [
    "Autonomous and agent systems",
    "AI security and assurance"
   ],
   "one_source": true,
   "confidence_raw": "single_source",
   "depts": [
    {
     "dept": "Chips, models and products",
     "div": "established"
    }
   ],
   "div_label": "Established firms",
   "location": "Nottingham UK operating company: Experian Limited, 00653331, The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham, NG80 1ZZ",
   "status_group": "active",
   "ext_links": [],
   "label_links": [
    {
     "kind": "part_of",
     "name": "Experian plc"
    }
   ],
   "degree": 0,
   "related_ids": []
  },
  {
   "id": "BIZ-EST-016",
   "name": "Experian and ServiceNow AI agents partnership",
   "bucket": "part",
   "status": "active",
   "status_date": "2026-05-15",
   "status_detail": "Announced in London on 15 May 2026 as a global, multi-year partnership.",
   "one_line": "Connects Experian's decisioning platform to ServiceNow's AI platform so AI agents can use Experian data inside business workflows.",
   "description": "On 15 May 2026 Experian and ServiceNow announced a global, multi-year partnership linking Experian's Ascend Platform to ServiceNow's AI Platform so AI agents can use Experian data and decisioning tools inside existing workflows. First uses named are employee onboarding, third-party risk management and model lifecycle governance. Keith Little, President, Experian Software Solutions, was quoted.",
   "uk_status": "uk_incorporated_hq_abroad",
   "company": {
    "ch_number": null,
    "registered_office": "22 Grenville Street, St Helier, Jersey, JE4 8PX",
    "incorporated": null,
    "legal_form": "plc",
    "owner_or_acquirer": null,
    "headcount": null,
    "ch_number_clean": null,
    "companies_house_url": null,
    "ch_note": "Jersey registered number 93905"
   },
   "place": {
    "text": "Nottingham UK operating company: Experian Limited, 00653331, The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham, NG80 1ZZ",
    "postcode": "NG80 1ZZ",
    "lat": 52.94114,
    "lng": -1.161228,
    "region": "England: East Midlands",
    "admin_district": "Nottingham",
    "geocoded": "postcodes.io"
   },
   "people": [
    {
     "name": "Keith Little",
     "role": "President, Experian Software Solutions",
     "from": null,
     "source": "https://www.experianplc.com/newsroom/press-releases/2026/experian-partners-with-servicenow-to-scale-trusted-decisioning-t"
    }
   ],
   "money": [],
   "site": null,
   "product": null,
   "dsit_domains": [
    "Autonomous and agent systems",
    "AI implementation"
   ],
   "sectors": [
    "credit data",
    "enterprise software"
   ],
   "confidence": "single_source",
   "checked": "2026-10-29",
   "as_of": "2026-10-29",
   "applied": [
    {
     "from": "Part 2.4",
     "field": "company",
     "text": "ch_number null (Jersey registered number 93905) \\| registered_office 22 Grenville Street, St Helier, Jersey, JE4 8PX \\| legal_form plc"
    },
    {
     "from": "Part 2.4",
     "field": "place",
     "text": "Nottingham UK operating company: Experian Limited, 00653331, The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham, NG80 1ZZ — region England: East Midlands (as UK base)"
    }
   ],
   "held": [
    {
     "ids": [
      "BIZ-EST-014",
      "BIZ-EST-015",
      "BIZ-EST-016",
      "BIZ-EST-060"
     ],
     "from": "Part 2.4",
     "field": "uk_status",
     "text": "Experian plc is incorporated in Jersey with corporate headquarters in Dublin, so it is neither UK-incorporated nor UK-headquartered. Strictly this is `foreign_with_uk_base` (UK operating company Experian Limited, 00653331, Nottingham). The lead or Alex must decide whether Experian stays on this page; the provisional `uk_incorporated_hq_abroad` is not correct.",
     "why": "Part 4.3 #1 default: Experian stays as recorded (uk_incorporated_hq_abroad)"
    }
   ],
   "same_as": null,
   "package1_id": null,
   "type": "Partnerships and contracts",
   "category": "data, information and software",
   "function": "Connects Experian's decisioning platform to ServiceNow's AI platform so AI agents can use Experian data inside business workflows.",
   "affiliation": "Established firms",
   "sources": [
    "https://www.experianplc.com/newsroom/press-releases/2026/experian-partners-with-servicenow-to-scale-trusted-decisioning-t",
    "https://www.experianplc.com/content/dam/marketing/global/plc/en/assets/documents/reports/2022/annual-report/reports/102-shareholder-and-corporate-information-1035-T01.html",
    "https://find-and-update.company-information.service.gov.uk/search?q=Experian+plc"
   ],
   "source_quotes": [
    {
     "url": "https://www.experianplc.com/newsroom/press-releases/2026/experian-partners-with-servicenow-to-scale-trusted-decisioning-t",
     "quotes": [
      "harnesses the power of autonomous AI agents across platforms\" (\"London, 15 May, 2026\")"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": false
    },
    {
     "url": "https://www.experianplc.com/content/dam/marketing/global/plc/en/assets/documents/reports/2022/annual-report/reports/102-shareholder-and-corporate-information-1035-T01.html",
     "quotes": [
      "22 Grenville Street St Helier Jersey JE4 8PX",
      "Registered number – 93905",
      "Newenham House Northern Cross Malahide Road Dublin 17"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": true
    },
    {
     "url": "https://find-and-update.company-information.service.gov.uk/search?q=Experian+plc",
     "quotes": [
      "EXPERIAN LIMITED",
      "00653331",
      "The Sir John Peace Building Experian Way, Ng2 Business Park, Nottingham, NG80 1ZZ"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": true
    }
   ],
   "website": [],
   "colleges": [],
   "topics": [
    "Autonomous and agent systems",
    "AI implementation"
   ],
   "one_source": true,
   "confidence_raw": "single_source",
   "depts": [
    {
     "dept": "Partnerships and contracts",
     "div": "established"
    }
   ],
   "div_label": "Established firms",
   "location": "Nottingham UK operating company: Experian Limited, 00653331, The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham, NG80 1ZZ",
   "status_group": "active",
   "ext_links": [
    {
     "kind": "partner_of",
     "id": "BIZ-BIG-037",
     "name": "ServiceNow (UK)",
     "page": "big-tech",
     "href": "../../big-tech/#org=BIZ-BIG-037",
     "page_label": "Big tech in the UK"
    }
   ],
   "label_links": [
    {
     "kind": "part_of",
     "name": "Experian plc"
    }
   ],
   "degree": 0,
   "related_ids": []
  },
  {
   "id": "BIZ-EST-048",
   "name": "QinetiQ and University of Lincoln Centre for Defence and Security AI",
   "bucket": "part",
   "status": "active",
   "status_date": "2023-09-14",
   "status_detail": "Announced on 14 September 2023; funding not stated.",
   "one_line": "A Lincoln-based centre set up by QinetiQ and the University of Lincoln for defence and security AI research, development and training.",
   "description": "On 14 September 2023 QinetiQ and the University of Lincoln announced a national Centre for Defence and Security Artificial Intelligence in Lincoln, described as \"a hub of best practice, research and development and training\". Dr Vicki Saward, QinetiQ Global Campaign Director for Cyber and Information Advantage, and Major General (Retd) Julian Free, Deputy Vice Chancellor of the University of Lincoln, were named. No funding figure was given.",
   "uk_status": "uk",
   "company": {
    "ch_number": "04586941",
    "registered_office": "Cody Technology Park, Ively Road, Farnborough, Hampshire, GU14 0LX",
    "incorporated": "2002-11-11",
    "legal_form": "plc",
    "owner_or_acquirer": null,
    "headcount": null,
    "ch_number_clean": "04586941",
    "companies_house_url": "https://find-and-update.company-information.service.gov.uk/company/04586941",
    "ch_note": null
   },
   "place": {
    "text": "Lincoln",
    "postcode": null,
    "lat": null,
    "lng": null,
    "region": "England: East Midlands"
   },
   "people": [
    {
     "name": "Vicki Saward",
     "role": "Global Campaign Director for Cyber and Information Advantage, QinetiQ",
     "from": null,
     "source": "https://www.qinetiq.com/en/news/qinetiq-and-the-university-of-lincoln-collaborate-artificial-intelligence"
    }
   ],
   "money": [],
   "site": null,
   "product": null,
   "dsit_domains": [
    "AI security and assurance",
    "Knowledge generation"
   ],
   "sectors": [
    "defence",
    "research and training"
   ],
   "confidence": "single_source",
   "checked": "2026-10-29",
   "as_of": "2026-10-29",
   "applied": null,
   "held": [],
   "same_as": null,
   "package1_id": null,
   "type": "Partnerships and contracts",
   "category": "defence and aerospace",
   "function": "A Lincoln-based centre set up by QinetiQ and the University of Lincoln for defence and security AI research, development and training.",
   "affiliation": "Established firms",
   "sources": [
    "https://www.qinetiq.com/en/news/qinetiq-and-the-university-of-lincoln-collaborate-artificial-intelligence"
   ],
   "source_quotes": [
    {
     "url": "https://www.qinetiq.com/en/news/qinetiq-and-the-university-of-lincoln-collaborate-artificial-intelligence",
     "quotes": [
      "a hub of best practice, research and development and training",
      "in Lincoln\" (\"14/09/2023\")"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": false
    }
   ],
   "website": [],
   "colleges": [],
   "topics": [
    "AI security and assurance",
    "Knowledge generation"
   ],
   "one_source": true,
   "confidence_raw": "single_source",
   "depts": [
    {
     "dept": "Partnerships and contracts",
     "div": "established"
    }
   ],
   "div_label": "Established firms",
   "location": "Lincoln",
   "status_group": "active",
   "ext_links": [],
   "label_links": [
    {
     "kind": "partner_of",
     "name": "University of Lincoln"
    }
   ],
   "degree": 0,
   "related_ids": []
  },
  {
   "id": "BIZ-EST-060",
   "name": "Experian Virtual Assistant (EVA)",
   "bucket": "prod",
   "status": "active",
   "status_date": "2026-03-16",
   "status_detail": "New version announced on 16 March 2026 (US release, Costa Mesa).",
   "one_line": "An AI assistant in Experian's consumer app that explains credit, analyses spending and suggests financial offers.",
   "description": "On 16 March 2026 Experian announced the next version of Experian Virtual Assistant (EVA), which it calls an \"intelligent financial copilot\" that goes beyond credit insights to spending analysis, tailored recommendations and financial offers. It is available to Experian members through the Experian app and website, which Experian says reach more than 85 million members. Debbie Hsu, EVP of Product, Experian Consumer Services, was quoted. The release also mentions a separate Experian Insurance Marketplace app on ChatGPT.",
   "uk_status": "uk_incorporated_hq_abroad",
   "company": {
    "ch_number": null,
    "registered_office": "22 Grenville Street, St Helier, Jersey, JE4 8PX",
    "incorporated": null,
    "legal_form": "plc",
    "owner_or_acquirer": null,
    "headcount": null,
    "ch_number_clean": null,
    "companies_house_url": null,
    "ch_note": "Jersey registered number 93905"
   },
   "place": {
    "text": "Nottingham UK operating company: Experian Limited, 00653331, The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham, NG80 1ZZ",
    "postcode": "NG80 1ZZ",
    "lat": 52.94114,
    "lng": -1.161228,
    "region": "England: East Midlands",
    "admin_district": "Nottingham",
    "geocoded": "postcodes.io"
   },
   "people": [
    {
     "name": "Debbie Hsu",
     "role": "Executive Vice President of Product, Experian Consumer Services",
     "from": null,
     "source": "https://www.experianplc.com/newsroom/press-releases/2026/experian-marks-a-breakthrough-in-consumer-ai-with-the-next-evolu"
    }
   ],
   "money": [],
   "site": null,
   "product": {
    "maker": "Experian",
    "launched": "2026-03-16 (new version)",
    "what_it_does": "consumer AI assistant for credit and spending"
   },
   "dsit_domains": [
    "Natural language applications"
   ],
   "sectors": [
    "consumer credit"
   ],
   "confidence": "single_source",
   "checked": "2026-10-29",
   "as_of": "2026-10-29",
   "applied": [
    {
     "from": "Part 2.4",
     "field": "company",
     "text": "ch_number null (Jersey registered number 93905) \\| registered_office 22 Grenville Street, St Helier, Jersey, JE4 8PX \\| legal_form plc"
    },
    {
     "from": "Part 2.4",
     "field": "place",
     "text": "Nottingham UK operating company: Experian Limited, 00653331, The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham, NG80 1ZZ — region England: East Midlands (as UK base)"
    },
    {
     "from": "Part 2.4",
     "field": "sources",
     "text": "add second source: Experian FY26 results, 20 May 2026"
    }
   ],
   "held": [
    {
     "ids": [
      "BIZ-EST-014",
      "BIZ-EST-015",
      "BIZ-EST-016",
      "BIZ-EST-060"
     ],
     "from": "Part 2.4",
     "field": "uk_status",
     "text": "Experian plc is incorporated in Jersey with corporate headquarters in Dublin, so it is neither UK-incorporated nor UK-headquartered. Strictly this is `foreign_with_uk_base` (UK operating company Experian Limited, 00653331, Nottingham). The lead or Alex must decide whether Experian stays on this page; the provisional `uk_incorporated_hq_abroad` is not correct.",
     "why": "Part 4.3 #1 default: Experian stays as recorded (uk_incorporated_hq_abroad)"
    }
   ],
   "same_as": null,
   "package1_id": null,
   "type": "Chips, models and products",
   "category": "data, information and software",
   "function": "An AI assistant in Experian's consumer app that explains credit, analyses spending and suggests financial offers.",
   "affiliation": "Established firms",
   "sources": [
    "https://www.experianplc.com/newsroom/press-releases/2026/experian-marks-a-breakthrough-in-consumer-ai-with-the-next-evolu",
    "https://www.experianplc.com/content/dam/marketing/global/plc/en/assets/documents/reports/2022/annual-report/reports/102-shareholder-and-corporate-information-1035-T01.html",
    "https://find-and-update.company-information.service.gov.uk/search?q=Experian+plc",
    "https://www.experianplc.com/content/dam/marketing/global/plc/en/assets/documents/results-and-presentations/2026/Experian-FY26-FY-results-announcement.pdf"
   ],
   "source_quotes": [
    {
     "url": "https://www.experianplc.com/newsroom/press-releases/2026/experian-marks-a-breakthrough-in-consumer-ai-with-the-next-evolu",
     "quotes": [
      "Experian Virtual Assistant, EVA™",
      "available to deliver intelligent financial support to more than 85 million members\" (\"March 16, 2026\")"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": false
    },
    {
     "url": "https://www.experianplc.com/content/dam/marketing/global/plc/en/assets/documents/reports/2022/annual-report/reports/102-shareholder-and-corporate-information-1035-T01.html",
     "quotes": [
      "22 Grenville Street St Helier Jersey JE4 8PX",
      "Registered number – 93905",
      "Newenham House Northern Cross Malahide Road Dublin 17"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": true
    },
    {
     "url": "https://find-and-update.company-information.service.gov.uk/search?q=Experian+plc",
     "quotes": [
      "EXPERIAN LIMITED",
      "00653331",
      "The Sir John Peace Building Experian Way, Ng2 Business Park, Nottingham, NG80 1ZZ"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": true
    },
    {
     "url": "https://www.experianplc.com/content/dam/marketing/global/plc/en/assets/documents/results-and-presentations/2026/Experian-FY26-FY-results-announcement.pdf",
     "quotes": [
      "Experian Virtual Assistant (EVA) combining conversational AI and our trusted data"
     ],
     "accessed": "2026-10-29",
     "trade": false,
     "amendment": true
    }
   ],
   "website": [],
   "colleges": [],
   "topics": [
    "Natural language applications"
   ],
   "one_source": true,
   "confidence_raw": "single_source",
   "depts": [
    {
     "dept": "Chips, models and products",
     "div": "established"
    }
   ],
   "div_label": "Established firms",
   "location": "Nottingham UK operating company: Experian Limited, 00653331, The Sir John Peace Building, Experian Way, NG2 Business Park, Nottingham, NG80 1ZZ",
   "status_group": "active",
   "ext_links": [],
   "label_links": [
    {
     "kind": "part_of",
     "name": "Experian plc"
    }
   ],
   "degree": 0,
   "related_ids": []
  },
  {
   "id": "BIZ-SU-IND-012",
   "name": "Kinematic Trees",
   "bucket": "co",
   "status": "active",
   "status_date": "2026-07-30",
   "status_detail": "Raised £585k pre-seed from Haatch, the D2N2 Early-Stage Angel Investment Fund and the British Business Bank Syndicate Fund, reported 30 July 2026.",
   "one_line": "Makes software that gives different makes of robot a shared layer of intelligence and safety controls.",
   "description": "Kinematic Trees was founded in 2025 (its company was incorporated in July 2024 with a registered office near Worksop, Nottinghamshire). It builds robot-agnostic intelligence software and safety layers, works with robotics providers and helps manufacturers launch robotics products. Chief executive Stuart Wilson said, \"We're providing the intelligence layer to make those robots useful.\" The July 2026 pre-seed will expand teams in London, Nottinghamshire and Sheffield.",
   "uk_status": "uk",
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